Marketing

Vice-Chair of the Board, Educational Non-Profit

“HeatherP Solutions was an extremely value-added partner who dove into our organization, through research and stakeholder conversations, and was able to connect dots and uncover foundational opportunities. The time, work, and effort put into the comprehensive final information was thorough and provided our organization with options to not only positively grow the culture but set it up for sustainable success. We highly recommend HeatherP Solutions if you are looking for a partner and professional to help unleash the power of your people.”

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Heather Polivka

1 min

Awesome People Leaders in the Press!

Awesome People Leaders in the February edition of the national Franchise Journal to address retention and engagement.

Heather Polivka

3 min

Awesome People Leaders News Release

APL is an online manager training program designed for real-world management application at various levels of experience

How I Inadvertently Became Prepared for a Post-Pandemic Work World

Heather Polivka

4 min

How I Inadvertently Became Prepared for a Post-Pandemic Work World

When I started at UnitedHealth Group, I had no way of knowing that all of the ways I evolved my team model to meet our business needs...

8 Reasons Employee Engagement Efforts Fail - Part 2

Heather Polivka

7 min

8 Reasons Employee Engagement Efforts Fail - Part 2

We’re Baa-aack! Thanks for coming back to dig further into the key reasons we believe that we have made so little progress in moving the...

Heather Polivka

12 min

Mavens & Misfits: Fixing a Broken Employer Brand

In this video podcast, Heather Polivka and Chris Gustanski of Due North Search discuss what companies can do to repair their employer...

Heather Polivka

1 min

Hedge Your Bets

What should leaders do now to keep their best talent to fuel economic growth in 2021?

Heather Polivka

17 min

Sea of Sameness: Latin America

In this series about the Sea of Sameness in Corporate and Employer Branding, we explore how this plays out in Latin America. Welcome our...

Heather Polivka

6 min

Listening to Walk the Talk....

For all Employer Brand Leaders, the work to better understand and deliver on the brand promises to ALL employees, without disparity, will re

How Large & Small companies can address the "Sea of Sameness" in Employer Branding

Heather Polivka

1 min

How Large & Small companies can address the "Sea of Sameness" in Employer Branding

We explore the actions both large and small employers can take to cut through the Sea of Sameness to attract talent

Heather Polivka

1 min

Sea of Sameness in Brand Messaging

We uncover a sea of sameness in employer brand messaging, aligned to a sea of sameness of corporate brand messaging. How does the similar m

Employer Branding Leaders’ role during COVID-19 to MIND THE GAP!

Heather Polivka

5 min

Employer Branding Leaders’ role during COVID-19 to MIND THE GAP!

The Employer Branding Leader can be the strategic voice for authenticity and transparency, minding the gap between actions and words.

Why most Employee Social Media Advocacy programs seldom deliver the ROI promised

HeatherP Solutions

3 min

Why most Employee Social Media Advocacy programs seldom deliver the ROI promised

One of my areas of interest (and dare I say specialty??) is the intersection of Marketing & HR. These are the two most people-focused...